Why? Because people are actually searching for the problem you solve. Traffic on search engines is the best traffic. Paid clicks outnumber organic clicks by nearly 2 to 1.
You are more likely to convert search traffic because you are one of the first options. Your PPC advertisements are the first thing searchers will see after typing in their search query. Your advertisements appear above the search results. Imagine walking into a store and as soon as you walk-in, you find what you were looking for. PPC advertising provides immediate gratification. This is the key difference between the benefits of PPC advertising and the benefits of SEO. You can advertise the thousands of people searching for your business. It drives immediate results and helps you reach your business goals, faster. One of the benefits of PPC advertising marketers and business owners like most – it’s fast.
Summary With billions of searches everyday, Pay Per Click advertising is one of the top three sources for on-page conversions. Did you know that 65% of the users who are really in the lookout to purchase something click these paid ads?Īnd 75% of users who are searching for something – be it a product or service – will visit the store that they find within that day? Well, here are some more interesting statistics. There are millions of opportunities for your business to become found on search engines.Īs a matter of fact, a recent study has shown that Pay Per Click advertising is one of the top three sources for on-page conversions. There are 40,000 searches every second, and 3.5 billion searches per day. 93% of online activities start on a search engine. There are people searching for your products or services on search engines You are losing money every day your business is not advertising on Google. If you are looking for professional help with this we recommend checking our PPC Management Services.
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